Ipsy Affiliate Programs for Beauty Bloggers & Influencer

The beauty industry is rapidly growing, and so is the number of beauty enthusiasts and influencers on social media. Ipsy, one of the leading beauty subscription services, has recognized the power of these influencers and has created its influencer program. In this blog post, we'll discuss everything you need to know about the Ipsy influencer program, including its benefits, requirements, and how to join.

What is Ipsy?

Ipsy is a monthly subscription service that provides its members with personalized beauty products. Each month, subscribers receive a glam bag with five sample-sized beauty products tailored to their individual preferences. The service was founded in 2011 by Michelle Phan, a beauty influencer, and has grown to over three million subscribers.

Ipsy has also expanded beyond its subscription service, offering a variety of beauty products on its website and hosting events such as Generation Beauty, a beauty convention that brings together beauty enthusiasts, influencers, and brands.

What is the Ipsy Influencer Program?

The Ipsy affiliate program or Ipsy influencer program is a community of beauty influencers who promote Ipsy's products and services on social media. Members of the program receive access to exclusive events, products, and opportunities to collaborate with Ipsy and other brands.

The program has two levels: the Ipsy Open Studios community and the Ipsy Creator community.

The Ipsy Open Studios Community

The Ipsy Open Studios community is open to any beauty influencer with a passion for creating content. Members of this community receive access to Ipsy's resources, such as tutorials, events, and product samples. They can also connect with other beauty influencers and participate in the Ipsy community.

To join the Ipsy Open Studios community, you need to apply on the Ipsy website. The application requires you to provide information about yourself, including your social media handles and website, and a short description of why you want to join the community.

Once you're accepted into the Ipsy Open Studios community, you'll have access to Ipsy's resources and opportunities. You can participate in Ipsy's monthly challenges, where you create content using Ipsy products and share them on social media. The winners of these challenges receive prizes, such as a feature on Ipsy's social media channels or a trip to Generation Beauty.

The Ipsy Creator Community

The Ipsy Creator community is a more exclusive group of beauty influencers who work directly with Ipsy on campaigns and collaborations. Members of this community receive all the benefits of the Ipsy Open Studios community, as well as additional opportunities to work with Ipsy and other brands.

To join the Ipsy Creator community, you need to apply on the Ipsy website and meet certain requirements. These requirements include:

1. Have at least 5,000 followers on one social media platform
2. Post beauty-related content regularly
3. Have high-quality content that aligns with Ipsy's brand
4. Have a strong engagement rate

If you meet these requirements and are accepted into the Ipsy Creator community, you'll have access to even more opportunities to work with Ipsy and other brands. You may be invited to collaborate on product launches, attend exclusive events, and more.

Benefits of the Ipsy Influencer Program

The Ipsy influencer program offers many benefits for beauty influencers, including:

Access to exclusive events and opportunities: Members of the Ipsy influencer program receive access to events such as Generation Beauty and Ipsy Live, as well as opportunities to collaborate with Ipsy and other brands.

1. Product samples: Members of the Ipsy Open Studios community receive product samples to create content with, and members of the Ipsy Creator community may receive even more samples to promote on their social media channels.
2. Exposure: Collaborating with Ipsy and other brands can increase your exposure on social media and help you grow your following.
3. Education: Ipsy provides its influencers with resources such as tutorials, which can help you improve your content creation skills and grow your audience.

Requirements to Join the Ipsy Influencer Program

To join the Ipsy influencer program, you need to meet certain requirements. These requirements vary depending on which level of the program you're applying for.

• For the Ipsy Open Studios community, there are no specific requirements, but you need to have a passion for creating beauty content and an active social media presence.
• For the Ipsy Creator community, you need to have at least 5,000 followers on one social media platform, post beauty-related content regularly, have high-quality content that aligns with Ipsy's brand, and have a strong engagement rate.

Tips for Joining the Ipsy Influencer Program

If you're interested in joining the Ipsy influencer program, here are some tips to increase your chances of being accepted:

1. Focus on quality over quantity: It's better to have a smaller following with high-quality content than a large following with low-quality content. Make sure your content is visually appealing, informative, and aligns with Ipsy's brand.
2. Be consistent: Post regularly on your social media channels and engage with your audience. This shows that you're committed to your content and can help you grow your following.
3. Use Ipsy products: If you're already a subscriber to Ipsy, use the products you receive in your glam bag to create content. This shows that you're familiar with Ipsy's products and can help you stand out when applying for the program.
4. Be authentic: Don't try to imitate other influencers or create content that doesn't align with your personal style. Be true to yourself and your brand, and Ipsy will appreciate your authenticity.

Conclusion

The Ipsy influencer program is a great opportunity for beauty influencers to collaborate with a leading beauty subscription service and grow their audience. Whether you're just starting out or already have a large following, there's a level of the program that's right for you. By following the tips above and focusing on creating high-quality content that aligns with Ipsy's brand, you can increase your chances of being accepted into the program and enjoy all the benefits it has to offer.